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Baseball’s Battle for Relevance

August 12th, 2017 at 1:18 PM
By Sports Media 101

Evan Habeeb-USA TODAY Sports

As we enter the “Dog Days of Summer”, Major League Baseball is tasked with a seemingly impossible feat. Staying relevant. It is a fact that professional baseball, and I am not excluding the Minor Leagues, possesses the longest schedule of any professional sport. Personally, I love that. With this lengthy schedule, however, also comes the issue of maintaining its relevancy in the midst of other professional sports kicking off. That was an unintentional pun, but you know exactly what I am referring to.

The National Football League has somehow found a way to stay in the news 365 days per year. Granted, some of the newsworthy NFL talk does not always shine a positive light on “America’s Game.” Still, you cannot argue that 24/7 you can turn on sports talk radio and hear in depth discussion surrounding football. Why is that? More importantly, why can baseball not garner the same amount of attention?

The attention span of the average American is not dissimilar to a squirrel with a nut. If they are not grabbed in the 5-10 seconds spent channel surfing, chances are they will not return. By now, we baseball fans have heard …

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Tags: Little League World Series, NFL preseason

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